Three Simple Rules For Choosing A Real Estate Agent To Sell Custer SD Homes

by Joe on May 15, 2009

When selling Custer home in today’s difficult market, you should be able to have faith in your real estate agent’s skills. It’s one thing to pass a real estate licensing examination and another thing completely to have what it takes to sell Custer real estate. Follow these 3 rules to find the perfect real estate agent in Custer SD to sell your Custer home.

Rule #1: Be Devoted to Performance, Not People
In business, the same as in friendship, loyalty occurs when you show yourself to be trustworthy. If this isn’t your first real estate business deal, you may already have a Custer South Dakota real estate agent who’d like to take care of your next one. But prior to you blindly awarding your loyalty by calling her to list your homes in Custer, stop and ask yourself a few questions:

1) Did she work fast to help me find my existing Custer home, or did she basically set up showings for the Custer SD real estate I found on my own?
2) When I sold my previous Custer SD homes, did she put a lot of time and energy into selling it, or did she slap an ad or two into the town weekly and call it good?

If the responses to these questions make you wince, why should you reward her with the opportunity to sell your current homes in Custer? You’re not contractually tied to any agent until you sign a listing contract; make your choice based on selling prowess, not blind devotion!

Rule #2: Ask Pleased Homeowners for Referrals
If acquaintances or family rave about their real estate agent in Custer South Dakota, certainly ask them for a referral. An agent with a wide base of happy fans is one who’s working vigorously to sell homes for sale in Custer and list great Custer SD homes to sell his customers.

Remember a couple of things that will insure this agent’s correct for you: a) not every agent can sell in every market. Make sure he has experience selling Custer SD real estate in neighborhoods analogous to yours, and b) you may have different expectations than your friend. Ask your friend what was most important to him while buying or selling his Custer South Dakota real estate. You may find he was willing to wait for a sale as long as the agent reduced his commission correspondingly. If you have a different set of priorities, ask someone else for a referral.

Rule #3: Ask About a Selling Plan
At the listing meeting, be ready to ask about the agent’s marketing plan. Here are some responses she might give that should have you showing her the door, “I’ve sold real estate around here for thirty years. You just let me worry about how I’ll promote your Custer SD real estate”, or “This isn’t the greatest time to be selling Custer SD real estate. Too bad you’re not in a better area!”

Those, obviously, are extreme examples, but if your real estate agent in Custer South Dakota is reluctant to explain precisely how he’ll market your Custer home, keep looking! Savvy real estate professionals know exactly what works best in their markets and are all set to share that strategy during a listing appointment. Another clue: listen for a multi-pronged approach to marketing. To reach the most potential buyers, your agent should be using numerous marketing avenues, for example, syndicated Internet listings, video tours on her website, and VIP “pre-listing” teasers to her own buyer list, as well as traditional methods like newspaper ads and open houses.

Selling Custer real estate can be an incredibly nerve-racking experience. Ease some of your stress by applying these three rules for selecting a real estate agent in Custer South Dakota you can trust.

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